More Viral List Building | A Kick Butt Free System!
Here’s a free viral list building formula that works well if you have a website. You can do this without a website as well, but you’d have to modify it a bit and you’d lose much of the viral aspect of it. It can work for any niche, but I’m focusing here on the Internet Marketing crowd.
1. Join Robert Puddy’s Advertising Know How (AKH)
2. Join each program in the downline builder for AKH
3. Set up an autoresponder (Aweber is excellent and you can test drive it here, or you can join freeautobot)
4. Create an autoresponder series for your ezine/free report and enter it into your autoresponder, leaving the thank you page and confirmation pages at the default for now. (I’m assuming we’re using double opt-in here to avoid spam complaints as much as possible)
5. Set up your ezine/free report sign up details in the list builder for AKH. This uses your thank you page to generate more subscribers, and yes, it does work. Copy the url for this page into a text file for later use.
6. Create your confirmation page on your website. Your confirmation page should state that your visitor will be receiving a confirmation email, and that they must confirm by clicking the link in that email if they are to receive any gifts you offered for subscribing, as well as your ezine/free report. If you offer more than 1 free gift for subscribing, you can put 1 free gift download link on this page. The rest, either put in the emails, or on another page.
7. Log in to your autoresponder and change your confirmation page to the one you just created. Change your thank you page to the url you copied and saved from AKH in step 5 above.
Now, whenever you get a new subscriber, your thank you page will show them more ezines they can subscribe to. In return, your ezine details will be shown on someone else’s thank you page. In fact, if you’re a paid member of AKH, it will actually be shown on 6 other thank you pages (3 if you’re a free member of AKH). I have found the sign up ratio to be relatively high.
Note* If you don’t use double opt-in, you lose the ability to use both a confirmation page and a thank you page, and thereby reduce your list building efforts (you’ll see why in a minute). Also, while you may lose some subscribers who do not double opt-in, the ones you do get will be more responsive.
8. Join List Inferno and enter your ezine details. Grab the list inferno code and modify your confirmation page that you created above to include the List Inferno code at the bottom of the page.
Now, each time someone requests to subscribe to your ezine, they will be shown the confirmation page with the List Inferno code. So, even if they don’t double opt-in, you will rack up a credit with List Inferno so that your ezine details are shown elsewhere on the web. Then, if they do double opt-in, your thank you page will also rack up up to 6 credits and your ezine details will be shown on 6 other thank you pages.
You could go with single opt-in, and yes, you’d get your thank you page viewed every time, and yes, the ratio there is much better (6 to 1 or 3 to 1 instead of 1 to 1). But, my opinion is that first, you probably should be using double opt-in anyway, since spam complaints are a huge issue. If you’re using double opt-in, then your confirmation page is empty real estate, and here we’re just putting to work something that would have gone to waste.
Second, it is better to have two systems working for you than just one. Also, if you word your confirmation page correctly, you can get over 70% to confirm the double opt-in. Third, if you wanted to get creative here, you could actually rotate your confirmation page code and use several other list builders in order to test what works best. In the end, it’s up to you.
While it might seem counterintuitive, I believe the reason the sign up ratio is high for the viral list builders (especially the AKH thank you page) is the same reason that add on sales, upsells, downsells, and one time offers work so well. That is, you’re catching people in the “buying mode.” In this case, buying refers to signing up for an ezine, rather than an actual purchase.
9. Sprinkle the List Inferno code throughout your website. You don’t have to put it on every page if you don’t think it fits, but on some of your high traffic pages would be a good idea. The sign up ratio for LI will be quite a bit lower than for the AKH system, but it’s probably on-par with regular traffic. That is, organic search traffic that has found your page with an opt-in form on it somewhere, not targeted traffic being sent to an opt-in squeeze page.
Now, when people visit those pages that have the code, it will get the ball rolling by giving you LI credits, and things will grow from there.
Notice we haven’t even scratched the surface of what we can do here with this. What can we do to kick start it? Well, I’m glad you asked, but this post is already way too long. I’ll show you how to supercharge things in another post.
Want to see this system in action? Subscribe to my Proven List Building Secrets.
Want to use my thank you page to help build your list? Join Advertising Know How